Instant Ad Intelligence, Powered by Verified Data

Advertising teams shouldn’t have to guess. Guideline’s AI Agent delivers real-time insights directly from verified transaction data—so every chart, table, and answer reflects how media dollars actually move.

Built on $110B+ in annual ad spend from the largest holding companies and top independent agencies, our data covers over 90% of the U.S. market.

No surveys. No modeled estimates. Just facts.

Why Guideline’s AI Agent?

Instead of digging through dashboards or waiting for reports, simply ask a question. The AI Agent analyzes media performance, competitive ad spend, incremental revenue opportunities and more, and instantly returns charts or tables you can trust.

Faster Decisions

Turn questions into insights in minutes rather than days.

Optimized Reporting

Lower reliance on analysts and cut manual reporting overhead.

Trusted Insights

Built on reliable Core 2.0 advertising data.

Unlimited Users & Queries

Scale insights across your team without additional cost.

Features Designed for Media Users

Media Type spending

Natural-Language Queries

Chat directly with the AI Agent, reset conversations, expand or edit visuals, and share feedback to improve results.
Guideline Media Plan Data

Automated Visualizations

Create visuals instantly from any question, switch between tables and charts, and customize visuals for deeper analysis.

Data Export & Sharing

Download charts, tables and graphs in multiple formats and export results straight into client-ready reports.
Media Planer

Custom Analytics

Apply filters to focus on specific dimensions and adjust visuals to highlight meaningful comparisons.
Media Buyer

Custom Dashboards

Turn chat-generated visuals into fully customizable dashboards that keep all your insights in one interactive workspace.
Screenshot showing Quick Search Mode - Guideline.ai

Quick Search Mode

Instant answers for everyday questions. Turn simple queries into charts and insights in seconds — no waiting, no friction.
Instantly generate charts and summaries
Clear, high-level insights on demand
Speed without sacrificing accuracy
Screenshot showing Deep Analysis Mode - Guideline.ai

Deep Analysis Mode

Multi-step reasoning for complex questions. Validate results, uncover drivers, surface recommendations — without opening another tool.
Identify trends, drivers, and patterns across data
Validate assumptions and verify results
Generate actionable next steps automatically
Screenshot showing Conversation History Pane

Conversation History Pane

Your analytical context now persists. Resume where you left off, build on prior findings, run parallel lines of inquiry.
Never lose context between sessions
Build on previous insights and refine outputs
Turn one-off queries into continuous workflows

Experience Smarter Ad Intelligence

The Guideline AI Agent provides your team with instant and reliable answers, enabling you to make faster and more informed decisions, and stay ahead of the competition.

Talk to a Guideline Expert